Norwalk, Connecticut-based Booking Holdings Inc. (BKNG) is the world’s leading provider of online travel and related services. With a market cap of $179.6 billion, Booking’s operations span over 220 countries and territories across the Americas, Indo-Pacific, EMEA, and Oceania.

Companies worth $10 billion or more are generally described as "large-cap stocks." Booking fits this bill perfectly. Given the company's widespread operations across the globe, its valuation above this mark is not surprising. Booking offers its services through five primary consumer-facing brands: Booking.com, Priceline, Agoda, KAYAK and OpenTable, and through a network of subsidiary brands including Rocketmiles, Fareharbor, HotelsCombined, Cheapflights and more.

The travel services giant touched its all-time high of $5,544.42 in yesterday’s trading session before slightly pulling back. In the past three months alone, the BKNG stock has surged 10.4%, outperforming the Dow Jones Industrial Average’s ($DOWI) 3.5% decline during the same time frame.

The stock’s performance looks even more impressive over the longer term. BKNG stock has soared 46.7% over the past 52 weeks and 11.5% on a YTD basis, outperforming Dow’s 9.4% gains over the past year and a marginal dip in 2025.

To confirm the bullish trend, BKNG stock has traded consistently above its 200-day and 50-day moving averages since April.

Booking’s stock prices rose 3.9% in the trading session after the release of its impressive Q1 results on Apr. 29. Despite the volatile macro environment, dropping consumer confidence and currency headwinds, the company delivered solid growth figures. The company’s gross bookings and room nights observed a solid increase, leading to its overall topline soaring 7.9% year-over-year to $4.8 billion, beating the Street’s expectations. Meanwhile, on a non-GAAP basis, its net income soared almost 16% year-over-year to $821 million, and its adjusted EPS grew by 20.7% to $24.81, surpassing the consensus estimates by 43.8%.

Moreover, the company's operating cash flows increased 21.4% year-over-year to $3.3 billion, which boosted investor confidence. While the current macro volatility may lead to decreased tourism and pressurize Booking’s growth figures in the short run, the company remains confident in its long-term growth prospects.

Although Booking has slightly lagged behind its peer Expedia Group, Inc.’s (EXPE) 48.1% surge over the past 52 weeks, it has significantly outpaced EXPE’s 10.3% decline in 2025.

Among the 36 analysts covering the BKNG stock, the consensus rating is a “Moderate Buy.” As of writing, the stock is trading slightly above its mean price target of $5,528.86.